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Award-winning tyres you can trust

We are the most awarded tyre brand by European independent test reviews.(1) Michelin has earned more awards from independent European test reviews than any other tyre brand. It's not just recognition, it’s also reassurance. And it's no coincidence.

Trust our expertise. Trust your tyres for longer.(2) Choose MICHELIN tyres!

4w 1595 tire michelin primacy 5 en product in use 1 nosignature landscape full

MICHELIN Primacy 5, TYRE OF THE YEAR

At the last Tyre Technology Expo, Europe’s most influential trade event for tyre manufacturing technology and materials, MICHELIN Primacy 5 tyre was recognized for its impressive balance of performance by a jury of more than 25 top industry experts.(3)

Michelin wall of achievements (4)

We're recognized for our tyres by some of the most respected voices in the industry.

Choose MICHELIN tyres

Since 1889, we've been innovating to offer a range of tyres designed to last and ensure a safe driving experience in all driving conditions. Wherever your journey leads, trust MICHELIN tyres to keep you moving with confidence.

More reasons to trust our tyres

MICHELIN tyres are designed to offer the best set of performances, from the first to the last mile.(5)

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trust your tyres for longer

Why MICHELIN tyres the best choice for you?

At Michelin, we innovate every day to design tyres that deliver long lasting performance and peace of mind. With Michelin, trust your tyres for longer.(2)

LEGAL MENTION

(1) With an impressive 4,7/5 average rating from nearly 128,000 users, with more than 85% of reviews at 5 stars. Based on Wonderflow collecting consumers ratings & reviews during 2020-2024 in 12 countries, on passenger car & van tyres : China, France, United Kingdom, United States, Canada, Spain, Italy, Germany, Turkey, independent Japan, South Korea & Australia on the following independent websites : https://global.jd.com/, https://www.tirerack.com/, https://discounttire.com/, https://www.tmall.com/, https://www.norauto.es/, https://www.norauto.fr/, https://www.canadiantire.ca/fr.html, https://www.walmart.com/, https://www.samsclub.com/, https://www.pepboys.com/, https://www.centralepneus.fr/, https://www.feuvert.fr/, https://www.discounttiredirect.com/, https://www.tirebuyer.com/, https://www.1001pneus.fr/, https://www.kaltire.com/, https://www.atu.de/, https://reifen.auto.check24.de/, https://www.tyrehood.com/en/, https://www.hepsiburada.com/, https://www.pneus-online.fr/, https://prod.danawa.com/, https://www.amazon.de/, https://www.halfords.com/, https://www.pneumatici-pneus-online.it/, https://www.amazon.com/, https://www.national.co.uk/, https://www.tyroola.com.au/, https://www.gomme-auto.it/, https://www.amazon.co.jp/, https://www.1010tires.com/, https://www.123pneus.fr/, https://www.tirendo.fr/, https://www.mytyres.co.uk/, https://www.tyre-shopper.co.uk/, https://www.reifen.com/de-de, https://minkara.carview.co.jp/, https://www.tirendo.it/, https://point-s.ca/, https://www.neumaticos-online.es/, https://www.consumerreports.org/, https://simpletyre.com, https://www.n11.com/, https://shop.autobacs.com/. Results could show minor discrepancies

 

(2) Within the last years, in Europe, 80% of MICHELIN tyrelines launched in the market have increased their longevity versus its previous generation. Results based on tests done by DEKRA, upon Michelin's request, for the following tirelines : MICHELIN Pilot Sport 5 (test 2021 on 225/40 R18), MICHELIN X-Ice Snow+ (test 2025 on 235/55 R19), MICHELIN Pilot Alpin 5 (test 2018 on 225/40 R18), MICHELIN Primacy 5 (test 2024 on 235/45 R18) & MICHELIN CrossClimate 3 (test 2025 on 205/55 R16)

 

(3) "Last mile" being understood as until the minimum legal tread depth (1.6 mm in Europe). Please refer to the minimum legal tread depth in your country. The following tyre lines are designed to offer high level of longevity and performance that lasts: MICHELIN CrossClimate 3, MICHELIN CrossClimate 3 sport, MICHELIN CrossClimate 2, MICHELIN CrossClimate 2 SUV, MICHELIN Primacy 5, MICHELIN Primacy 4+, MICHELIN e.Primacy, MICHELIN Pilot Sport 4S, MICHELIN Pilot Sport 5, MICHELIN Pilot Sport EV, MICHELIN Pilot Sport 4 SUV,  MICHELIN Alpin 6 and MICHELIN Pilot Alpin 5.

 

(4) Based on global Michelin internal quality tracker measuring the number of customers returns per million due to manufacturing quality issue (returns reported by dealers to Michelin's salesforce). Data collected worlwide, full year 2024.

 

(5) Based on Michelin's internal survey in between 2020 and 2024 in Europe. Michelin passenger car & van tyres have collected 148 podium rankings  out of 216 tests, performed by ACE Lenkrad, ADAC, AMS, AUTO BILD, AUTO BILD allrad, AUTO BILD klassik, AUTO BILD reisemobil, AUTO BILD sportscars, AUTO EXPRESS, AUTO STRASSENVERKEHR, AUTO ZEITUNG, The Reifentester, EVO, Gute fahrt, MOOTTORI, PRO MOBIL, SPORTAUTO, TEKNIIKAN MAAILMA, TEKNIKENS VÄRLD , TYRE REVIEWS,VI BILÄGARE, WHATCAR

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